GHANA – The Quality Insurance Company Limited (QIC) has launched an enhanced comprehensive motor insurance product dubbed “Go Girl” Policy exclusively for women in the society.
The “Go girl” Policy offers unique benefits including a free courtesy car, facilitation of drivers’ license renewal at DVLA prestige centres, and one free vehicle servicing per year for policy holders at Total service stations.
Mr Kobena Addison, the Managing Director of QIC, speaking at the launch, said the product is expected to offer women an amazing experience during their policy period.
He said one unique feature of the “Go Girl” policy is that a percentage of every premium they take would be donated to the paediatric Unit of the Korle Bu Teaching Hospital to support their infrastructural needs.
Ms Cynthia Mamle Morrison, the Minister for Gender and Social Protection, in a speech read on her behalf, said the benefits of “Go Girl” policy in the long run would reduce the financial burden on women when it comes to the use of vehicles.
One of the major challenges the insurance sector in Ghana faces is the issuance of fake motor insurance certificates.
The National Insurance Commission has however revealed plans to roll out a central database system where all policies issued by insurance companies would reflect to ensure easy verification as part of measures to deal with the problem.
QIC has been operating in Ghana for the past 25 years and the manager attributed its success in delivering reliable comprehensive motor insurance products to its extensive network of offices and motor mechanic shops.
According to Mr Addison the “Go Girl” policy is the latest addition to QIC’s innovative product range; which includes the Kingly Queenly product.
Although Insurance plays a critical role in any country’s economy its has a low penetration percentage.
The National Insurance Commission’s (NIC) report for 2018 states that insurance penetration has dropped from 1.1 per cent in the previous year to one per cent in 2018.
The report attributed the decline in insurance uptake to lack of innovation. The “Go Girl” policy would thus in the long run contribute to increasing insurance penetration in Ghana.